Wet and dry GP split across every till
A pub's margin depends on whether you are measuring draught, packaged, food or gaming income. Wet GP% on draught products is calculated after duty and not after retail VAT. Dry GP% on food follows the same eat-in standard-rating rules as a restaurant. Stocktakes, yield analysis and waste all affect the wet margin in ways that pure accounting systems do not capture without operator-specific setup. GP% targets are illustrative guidance for management, not authoritative benchmarks.